Why can wine?
It’s convenient, it’s portable, it’s wine!
But really. The upper echelons of the wine industry, like so many industries, is very male dominated. However, think about book clubs, ladies nights and any night ending in a ‘Y’ and chances are there’s going to be wine. Ladies, after all, love wine.
Canned wine is very clearly and obviously being marketed to women (so many pink cans) and so, yeah, we’ll take it. We are no wine snobs (though we like good wine) and we know there is a place for cans of wine in the world of wine and, more importantly, in our fridges, handbags, picnic baskets and hearts.
We met at Montessori school in Southern California at the ripe old age of 2. We’ve been friends ever since; through many moves taking us from the West coast to the East coast to Europe and back and then away. We share a love of cats and can wine and other, less important things as well.
We support people in living their best (can wine) life by combining our love of wine with our expertise in product reviews and marketing. We selflessly have devoted ourselves to trying all the cans (and sometimes boxes) or wine (and sometimes not wine) we can (ha!) get our hands on.
More about us
One hot mama.
Struggles to be serious and loves chickens with good hair. Tottenham Hotspur supporter, WSET wine diploma holder, used to work for Which? in the UK where she wrote a lot of reviews of products and has some very specific and detailed knowledge of home & garden products.